Use Online Support Chat to Proffer Personalized Shopping Experience

Why do you shop online? If you are like thousands of buyers around the nation who prefer to purchase in your silk pajamas, then you aren’t alone. The internet provides buyers many benefits including convenience of shopping around the clock, comparing prices, and coming across more variety. Buyers also appreciate purchasing discreetly! They don’t have to deal with the embarrassment of hiding merchandise from near-by shoppers! Although, the internet allows for more privacy, IBM purports consumers are more than willing to share their personal information in exchange for a better shopping experience. E-commerce businesses can take advantage of this opportunity to enhance sales by supplementing online support chat on their website.

According to “Will Shoppers Share More Information for a Better Shopping Experience?” IBM surveyed 28,000 consumers and discovered they are receptive to the idea of sharing a variety of information with retailers. The info-graphic reveals 73% of customers are willing to share demographic information and 61% are willing to give out their real-name. While sharing such information could mean facing invasive profiling and over-aggressive marketing, shoppers are more than willing to comply. An IBM spokesperson expresses, “Overwhelmingly, consumers  are looking for a more personalized shopping experience and are willing to share select details about themselves with their favorite retailers, in order to educate brands on exactly how, when, and where to approach them.”

This info-graphic is a sufficient reason for e-retailers to integrate online support chat. This online CRM application connects visitors to a customer service representative (CSR) through live-chat. Upon entering the website, the CSR welcomes the guest and proactively engages them for a meaningful discussion. A one-on-one conversation enables online customer support operators to provide customers with a personalized shopping experience. Although, agents use the referral URL, keyword searches and webpage duration to strike a conversation, a truly in-depth conversation is possible when the customer willingly talks about what they want to purchase. Online customer support uses the context of their interactions to proffer compelling reasons to shop right now, personalized offerings and sales, and communication tailored to their unique interests.

How Does Online Support Chat Help MENA Organizations

These days all spotlights rest on the Middle Eastern & North African region (MENA). Aside from making the frequent political headlines, this region has become famous for their industrial development and social media growth. According to an infographic released by SocialBakers, “Middle East and North Africa on Facebook at the End of 2012”, there are more than 10 million new users on Facebook from this region. As a result, business organizations from across different industries worldwide are jumping on to the MENA bandwagon! However, despite having an active presence on Facebook, companies have yet to master customer engagement. And while, social media strategies get a facelift, companies can utilize online support chat to engage customers from their website.

In order to assess the engagement and response rate, SocialBakers analyzed the top industries ranked by their Facebook size. The top 5 industries included media, e-commerce, airlines, FMCG, and telecom. Despite the increase in social media usage, SocialBakers discovered more than half of the companies have a user response rate below 65%. This figure can be attributed to brands that have disabled user comments or those who have infrequent updates. In order to develop customer relationships, companies should utilize social media and integrate Online Support Chat.

There is no denying social media’s effect on enhancing customer service but online customer support can be even more effective if used properly. Although, social media posts generate traffic to the company’s website, Online Customer Support converts leads into customers. This online CRM application appears as a chat API that enables live chat between the visitor and customer service representatives (CSR). Upon visitor’s arrival, companies can utilize web analytics to predict whether assistance would be required or not. After gauging the referral URL, keyword searches, and webpage duration, the CSR proactively engages customers into a meaningful discussion. Live chat grants visitors the opportunity to discuss the product offerings, sales, shipping and return policy. Through this real time response system, customer queries can be resolved on the spot, increasing online conversions and the marketing ROI of the firm.

Online Customer Care Helps You Find a Professional Housekeeper

With working a full-time job and taking care of your children, it becomes difficult squeezing in some time for yourself. It becomes especially harder when you have the sole responsibility of doing the house chores. Although, some regard housecleaning as therapeutic, it is nothing more than a burden upon a busy mother’s shoulder. If you want a little help around the house, you can speak to family members to distribute housecleaning responsibilities evenly or you can hire a professional housekeeper to do the dirty work for you. Whether, you need a live-in maid or part-time help, finding reliable help is difficult. There have been cases where workers have not only done a poor cleaning job, they have broken or stolen items! Find a professional housekeeper online by using online customer care for help!

Housekeeping agencies are extensively listed in the online marketplace as they once were in the Yellow Pages. With hundreds competing for your business, you need online customer care to help you select the best housekeeper for you. Upon entering the website, a courteous concierge welcomes you and proffers you assistance. Although, a website may list the services they offer and calculate the cost, you may need additional support! You may wonder if the cleaning provider will adjust to your family or will they be able to accommodate you with your fluctuating schedule. What happens if you are not satisfied with a maid or if you are moving?

Whatever your concerns are, you can have them resolved without playing phone-tag with a cleaner. Online customer service is an online CRM application which enables visitors to have a meaningful discussion through live chat. Company chat representatives are globally-situated and are multilingual. They provide support during a visitor’s hours of operation. As you browse through the website, agents use predictive analysis to understand their help is required. Before you can think twice about searching elsewhere, Online customer service proactively engages customers to resolve problems.